Communications Leader · Strategy · Operations
I build narratives that earn national attention, and the systems, playbooks, and measurement frameworks that keep communications running long after the launch. From Fortune-scale DEIB strategy to volunteer-led associations and field teams, my work is designed to outlast me.
Executive messaging, media placements, and storytelling campaigns that changed how national audiences saw two global companies.
End-to-end SOPs, guidebooks, and communication rhythms that volunteer boards and field teams can run without me.
Right-sized metrics programs built on reach, resonance, and action that turn monthly reports into decisions leaders can act on.
Business cases, pilots, and training frameworks that align frontline reality with corporate KPIs.
Work samples organized by practice area. The article and media highlights are shown in full; operational playbooks appear as previews showing their complete structure and scope.
NOTE: Employer and client names are anonymized. Operational documents are shown as structural previews (cover, contents, and scope) to protect the work product. Full documents and references available on request.
Selected campaigns and coverage from a decade of corporate communications, including a return to a leading national workplace-diversity ranking for the first time in over a decade, and a global DEIB strategy launch that improved brand sentiment by 10%.
VIEW DOC →An independent thought-leadership piece on maternity care deserts, pairing public-health data with a focused, three-point advocacy roadmap a professional association could act on immediately. Written on my own initiative during an interview process, before ever holding the role.
VIEW DOC →A complete communications and operations system for a volunteer-led professional association: monthly rhythm, reusable toolkit, board operations, and a sustainability plan built to keep running after the engagement ends.
PREVIEW →An end-to-end standard operating procedure for board elections covering staggered-term architecture, candidate communications, ballot administration, and onboarding, written so each election chair can hand it to the next with minimal orientation.
PREVIEW →A repeatable operational framework for a flagship annual event: master timeline, RACI chart, communications calendar, day-of run of show, and templates any future planning team can pick up and execute.
PREVIEW →A right-sized measurement program mapping fourteen membership, communications, and governance metrics to data sources that already exist. It is designed to cost thirty minutes a month and turn board reports into action.
PREVIEW →The actual phased tracker from a live engagement (listen and assess, build consistency, then create sustainability), shown as a working document with weekly checklists and progress marked in real time.
PREVIEW →A systems-level proposal for a national field program: root-cause analysis of a two-KPI conflict, a tiered workforce architecture, a reliability index, and a 90-day pilot design, complete with interview guides, scorecards, and a RACI matrix.
PREVIEW →A concise business case for a uniform training and SOP program covering safety, consistency, vendor trust, and culture reset, with a milestone-based project management plan for rollout.
PREVIEW →A communications system is only as valuable as its staying power.
I've spent my career at the intersection of story and system. At two global companies, I helped shape DEIB narratives that earned national recognition, coached executives for high-visibility moments, and aligned internal initiatives with external messaging.
Working with associations and field organizations taught me the other half of the craft: communications only matter if they keep happening. So I build the rhythm, the playbook, the metrics, and the handoff: systems designed to run without a single point of failure, including me.
If your organization needs both the story and the machine behind it, we should talk.
Available for communications leadership roles, fractional engagements, and consulting.